Failure is Good
This is about making videos about your limitations, about your beliefs, about your insecurities, and all that good stuff. Why sucking at something is vital to creating success.
I used to Be Self-Conscious about Making Videos
It’s something that I started about six months ago and I fought it and fought it for a long time. I did not want to get in front of the video camera.
I didn’t like the sound of my voice, didn’t like the way I looked, I don’t feel my voice projected enough. There’re all kinds of things.
My Mentor Gave Me Great Advice
I could give so many excuses of why I didn’t want to do videos. Excuses like, I didn’t know what to say. So I got in touch with my mentor and pretty much got a little kick in the butt.
What he told me was, “If you want success, you don’t have a choice. If you want to see success in your life, you don’t have a choice.
“There’s no, ‘I can’t do it, I’m tired,’ or, ‘I don’t like the way I look, I can’t do videos, I don’t have the equipment, I don’t have lighting, I don’t have the microphone, I don’t have something.’
“You just don’t have it—you can come up with a million excuses for why you won’t do your first video, why you don’t want to do a video now, but you’ve got to start somewhere, so you’ve just got to do it.
“You’ve just got to suck so good! You’re going to suck [at the start].”
My Videos are Improving
I still feel like my videos aren’t great. But in the beginning, sometimes I would script them or I’d have bullet points and just kind of go off… I tend to ramble (see, like I didn’t finish my sentence right there!).
I don’t even finish my thoughts, and sometimes I’ll cut off what I’m about to say, and then another thought will come, and I’ll just start talking about that. So you can witness that, and see I’m still messing up. 🙂
I Still Make Mistakes
I still mess up. I literally just use the camera from my MacBook. The only thing I bought was this microphone—this is the most expensive thing because my voice is not very loud.
When I talk at a normal level, my internal mic on my Mac is probably not going to hear me, so I had to buy a microphone.
I also got those ring lights, but it’s not even set up right. I have it so my monitor sits here, and it’s just leaning against my monitor.
I don’t even have it done right and I’m worried I’m going to drop this. You can see me fumble with it [in the video].
It’s Okay to Suck at First
Today’s topic was about it being okay if you’re going to suck at something at first. You’re going to get successful at it over time—you’ve got to practice at it and get past those limitations.
If you’re going to shoot videos… This was my thing: I didn’t want to do this. But as I got used to hearing the sound of my voice and talking as if nobody’s watching me…
Getting Better at Making Videos
Like right now, I’m just talking even though I know nobody’s here.
It feels silly and it feels uncomfortable, but after a while, when you start getting into it, when you start talking and pick a topic, you’ll tend to find the words come right out of you.
It’ll just come out of you from the heart. Be very transparent. I’m still working at it.
I have maybe 50 videos. I don’t even know how many videos I have on my channel right now! I guess I can look, but it doesn’t matter. I’m still just doing my videos like this.
Making Videos Organically
I’m trying not to script them, and I’m trying to really think about it, maybe make bullet points. I should do that because that’ll keep me from rambling.
Sometimes my videos are 15-20 minutes long, and it’s like, “What did I even say! Is it really worth it? This doesn’t have any value!”
I know a lot of you have insecurities about that, but just open up your laptop or get your phone and hold it horizontally, not vertically, and just talk!
Just say, “Hey, I’m so-and-so.” “Hey, my name is Toki. What did I learn today?” and just talk as if you’re talking to your friends. “This is what I’m learning in my business today.”
I did my first video on my phone. I’m recording for the first time, knowing this is going to be the first video that I’m shooting—this is great, I’m taking that step forward! I just moved past that limitation! I’m doing it!
Embrace Transparency Because People Love It
Once you’re done with your video, then upload it to YouTube, because people love that stuff. They love the transparency, they love the realness, they love the real me.
It’s okay because people love that realness that you have. They want to connect with you because they probably feel the same way right now, or they have the same fears and all that good stuff.
I’m just going to upload this video; I’m not even going to edit out all the fumbles and bumbles. If you want to be successful, you’re going to have to suck at stuff along the way.
Again, like me with videos. And yes, I’m also doing YouTube ads, and I suck at that too.
Investing in Yourself
I’m investing in myself to get the training to learn how to do that properly, to scale my business, because I don’t have time right now in the day.
So when you don’t have time, but you want to scale your business, you usually pay for it.
You’ve got to be resourceful and find that money somewhere. You’ve got to know what’s going to work and have people help you along the way. For me, I love YouTube, so I’m going to start and I’m never going to stop doing this.
I eventually will get better and better and better as time goes on.
It may take me longer, may take me a hundred videos before I can learn to just pop on here and then just talk about whatever I want to talk about, to pick the topic of teaching you guys something I learned, what I went through, any failures, any successes that I have.
The only way you’re going to get better with something is if you keep doing it, keep being persistent, and keep being consistent. Just doing it, even if it’s a 30-second video, lets you just do it every single day.
I’m going to do 30 days where I’m going to do a video every day, and then upload it to my YouTube channel. I’ll say this is day 1, day 2, and even if it’s like 20 seconds, 1 minute, 2 minutes, 3 minutes—I’ll just start talking about what I’m learning in my business.
Share What You Know
If you’re going through a course, it’s great to say, “This is what I learned for today.” Just upload that to YouTube like a blog. If you want to structure it, you can structure it.
Push Through Your Doubts
Do bullet points, whatever you want to do. Just get past it! Know that you’re going to suck at first, just like I did. But I still do it, and it’s okay. We’re all here. We’re all in this together. It’s all just a big journey, and it’s all going to be good.